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In the agency world, we’re used to fast-moving change. We pivot on a dime. We plan for the future. And, we adapt and innovate. Since becoming a County Commissioner, there has been a lot of talk about how my role with the agency would change. Rest assured, it’s all loose…
The Sprout Social Index 2020 Report is Here and So Are Our Takeaways! An integrated marketing campaign without social media is like a burger without fries. Social media is crucial to integrated marketing campaigns because consumers aren’t only engaging on the platform.
The Sprout Social Index 2020 Report is Here and So Are Our Takeaways! An integrated marketing campaign without social media is like a burger without fries. Social media is crucial to integrated marketing campaigns because consumers aren’t only engaging on the platform.
In the past, we’ve never needed an excuse to shop small and local. It’s fun. It benefits the community. And it’s just all-around goodwill towards all. But, boy, oh boy, if there were ever a year to shop small during the holiday season, 2020 would be it. Because many small…
The Sprout Social Index 2020 Report is Here and So Are Our Takeaways! An integrated marketing campaign without social media is like a burger without fries. Social media is crucial to integrated marketing campaigns because consumers aren’t only engaging on the platform.
When stay-at-home orders took effect earlier this year, a lot of businesses faced the challenge of how to produce new video content while quarantined. Many of them found creative ways around this by repurposing stock footage and relying on music, text overlays, and voice-overs. When this type of content saturated…
We all have them currently sitting unread in our inboxes. It started trickling in early on and then the deluge suddenly came, one after the other — random brands, that we may or may not have patronized before, flooding our inboxes with their “official” COVID-19 emails. While we don’t criticize…
Fiesta may be postponed to November this year, but we wanted to still find a way to honor our San Antonio Spring tradition — in a very DeBerry way — and hopefully provide some levity during this challenging time. Our creative team got a little, well, creative and designed a…

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