The talkStrategy Integrated Marketing approach is driven by what you want to achieve, not by the tools themselves.
We ask a lot of questions. What will success look like? What are our hurdles? Who is our audience? How do we best communicate with them?
Then a few more. What’s the optimal path to success? What channels does our audience prefer? How can we make the greatest impact with the most efficient use of energy and resources?
We define the problem, craft a hard-working and actionable strategy, then break down the silos of public relations, marketing, government affairs, digital/social, grassroots, advocacy, and all of the available channels in the ecosystem. And it’s accomplished by an in-house, on-staff, 100% accessible team of bonafide doers and achievers.
What we do
Let’s talk capabilities.
Marketing
Strategy Development
Audience Articulation and Development
Primary Research
Brand Building
Advertising Campaigns
Consumer Journey Mapping
Email Marketing
Radio and Television
Out-of-Home
Experiential Marketing
Public Relations and Crisis Communications
Local, Regional and National Media Relations
Strategy
Targeted Message Development
Crisis Counsel
Customized Media List Development
Media Training
News Events
Op-eds
Reputation Management
Social Listening
Digital
Web Design and Development
Owned Paid Media Placement
Strategic SEO and SEM
Email Marketing
Geotargeting
Remarketing
Virtual Experiences
Lead-generation
Analytics and Reporting
Social Media
Flighting and Targeting
Community Management
Sentiment Monitoring
Paid Social Media Campaigns
Paid Social Ad Creation
Analytics and Reporting
Influencer Outreach
Content Curation
Issue Advocacy
Public Awareness
Campaign Management
Primary Research
Opposition Research
Stakeholder Outreach
Social Listening
Grassroots Outreach
Messaging Matrixes
Creative
Branding and Identity Development
Campaign Development
Illustration and Graphic Design
Animation
Copywriting
Video Production
Brand Collateral
Public Affairs and Government Affairs
Reputation Management
Public Involvement
Public Meetings and Forums
Grassroots Outreach
Messaging Matrixes
Content Creation
Video Production
Copywriting and Blogs
Multicultural Communications
Social Media and Digital Marketing
Thought Leadership
Change Management
Process Development and Re-engineering
Value Delivery System Workshops
Playbook Development
Project and Program Management
Strategic Planning and Alignment
Organizational Change Management
Not sure where your business needs fit?
Perfect. We never met a blank slate we didn’t love.
